The
selection process should focus on reality (there is no magic
in a home based business) and reject any so-called home
business"opportunities" that seem too good to be true. I
started looking for viable work at home opportunities back
in 2001. It was a time consuming process, but in retrospect,
I give myself a pat on the back every month when I cash the
check from my home based business. The purpose of this
article is to perhaps help others make their selection with
a little less time and effort than I had to expend.
Having spent many years running traditional "bricks and
mortar" type businesses, I didn't buy for one second the
numerous heavily hyped, or worse yet, scam operations that
touted the instant and fantastic riches that could be
achieved (often with little or no effort required). While
doing my research as to which business I would eventually
pursue, this type of claim became an instant trigger for me
to move on to check out some other "opportunity".
I mean, give me a break, if those claims were close to being
true, why would they share their "secret" with anyone else?
They would just execute their "magic system" and in short
order would have made all the money that exists in the
world...yeah, right!
In the course of my investigations, a few other natural
filters surfaced to help me narrow down the realistic and
legitimate opportunities from among the far too numerous
unfounded offers. Early on, I determined that the "get in on
the ground floor" offers were essentially smoke. After all,
if I wanted to take a chance on the lottery, I would have
purchased a ticket. Because of my business management
experience, it soon became clear to me that three of the
primary factors that would influence my choice would be:
*successful longevity (how long has this particular company
been successfully doing business?)
*reasonable income expectations touted by the top management
of the company offering the opportunity.
*support systems and training resources available to help
the participants succeed.
One thing that really struck home with me was a statement
made by the founder of the company that I eventually
selected for my home based business. It went something like
the following:
"Hardly a day goes by that I don't hear from an affiliate
questioning why he or she is not seeing a big check yet.
More
times than not, the person asking hasn't even been involved
for more than 90 days and is only barely beginning to even
understand how the whole system works. And frankly, even if
the number was six months, it's still much too early to be
expecting a significant income stream to have developed.
I always say that if you're not willing to give a business
at least a year, don't even bother getting involved. You
need to
understand that it takes time to get to know all the nuances
of the compensation plan. It takes time to determine which
products you want to lead with. It takes time to develop a
game plan. It takes time to figure out what marketing
activities deliver the biggest bang for the buck. Anything
worthwhile takes sustained effort. If you're not thinking
long term, you've set yourself up for failure."
To sum it up, the selection process should focus on reality
(there is no "magic" in home based businesses) and reject
any so-called home business "opportunities" that seem too
good to be true.
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Kirk Bannerman operates his own successful home based
business and also coaches others seeking to start their own
home based business. For more information visit his website
at
Proven Work At Home Business |
